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Toy Industries of Europe “A single voice for Europe”

We value play

“Play is our brain’s favorite way of learning.”
Diane Ackerman, Contemporary American author


23/03/2015 Strong market surveillance needed to prevent second-rate toys reaching children

The European Union’s (EU) rapid alert system for dangerous consumer products (RAPEX) stopped numerous substandard toys from reaching European children last year, according to European Commission statistics (...)

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26/02/2015 2014 toy sales reached record high in major European markets

Toy sales in the sector’s five largest European markets (France, Germany, Italy, Spain and the UK) grew by 4% in 2014, according to market research company the NPD Group. Toy Industries of Europe’s (TIE) Director General, Catherine Van Reeth, noted that this outcome was particularly exciting considering it comes after a flat performance was recorded in 2013.

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19/12/2014 TIE supports children’s playful development this Christmas

Toy Industries of Europe (TIE) has teamed up with UNICEF this Christmas to provide disadvantaged children with play materials in order to allow them to experience the fun, benefits and magic of play. (...)

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Do you know how safe toys are?

Further information about toy safety is available here.


7/04 - 10/04/2015 ABRIN - Brazilian Toy Fair

São Paulo

9/04 - 12/04/2015 Toy Biz International

New Delhi

29/04 - 1/05/2015 PlayCon - International Conference of Play Professionals

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Toy Industries of Europe (TIE) is the trade association for the European toy industry that has been working at the heart of Europe for almost two decades.

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